Tag: m-commerce adoption

Socio-cultural Factors that Influence m-Commerce Adoption

The third paper in the series of papers I wrote about m-Commerce adoption is titled "Socio-Cultural Factors that Influence the Adoption of m-Commerce in Nigeria". Below is the abstract to the paper: The rapid uptake of mobile devices globally, has ...

Impact of Trust on m-Commerce Adoption

In a series of papers I wrote on the adoption of m-Commerce in developing countries, I discussed various factors that impact on the adoption of m-Commerce within the region. The second paper in the series is titled: Potential Impact of Perceived ...

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